Black Friday: Planning and Persistance = Success


Black Friday is not only a completely insane shopping day for consumers. Based on the following theory, it’s also a crucial time of year for businesses.

“The term “Black Friday” implies that retailers traditionally operated at a financial loss for most of the year (January-November) and only became profitable during the holiday season, starting the day after Thanksgiving. Once-common accounting practices used red ink to show negative amounts and black ink to show positive amounts. Black Friday, under this theory, is the beginning of the period when retailers would no longer have losses (written in red) and instead take in the year’s profits (written in black).”

Would you start a business knowing you wouldn’t be profitable for almost a full year?   Only if you were prepared to do so.

Success depends upon previous preparation, and without such preparation there is sure to be failure. ~ Confucius


Why do some people put more planning into a Thanksgiving shopping spree than they do in their relationships or careers? They decide exactly what they want, know where they need to go to get it, and they show up early. And even though the item they want might be sold-out before they are able to buy it, they still put a lot planning and effort into it.

What if we made a similar sustained effort, in spite of setbacks, in all of our endeavors?

Adversity is inevitable. If you aren’t prepared to face adversity, how will you succeed when it happens?  In any opportunity, we usually see only the potential gains, not the possible pitfalls. For instance, millions have excitedly shelled out money to jump into multilevel marketing because they’re presented only with its great potential. Rarely–if ever–are they told about the challenges they will face. Sooner or later we all encounter challenges in our lives, relationships, and careers.  Are you ready for those challenges?

In a relationship, we tend to see what we’d like in a partner, rather than how they really are. So instead of acknowledging an existing or potential negative, we often ignore it. Whether in business or relationships, it is important to give careful consideration to the challenges we inevitably will face.  If we don’t do that, we cannot be surprised, disappointed or upset when we struggle or fail. Failure should be no surprise, neither should success. Therefore, in order to succeed, solid preparation is crucial.

Give me six hours to chop down a tree and I will spend the first four sharpening the axe. ~ Abraham Lincoln

Now what?

Not only must you prepare to succeed, you must also prepare to handle any setbacks that might occur. The Scottish poet Robert Burns wrote “The best laid plans of mice and men, often go awry.”  No matter how carefully we plan something, or how positive our expectations are, we can still be surprised or even derailed along the way. If that is the case, then what can you do to best position yourself to succeed?

Ask yourself the following questions:

  1. What will need to happen in order for me to be successful?
  2. What exactly is my role or responsibility?
  3. Who or what else will I need to help me succeed?
  4. How long will it take to get to where I want to be?
  5. Why have I failed in the past?
  6. What can I do to be better-prepared to face challenges or setbacks?
  7. What’s the worst-case scenario; can I position myself to survive it?
  8. What do I have to give or sacrifice in order to make my success happen?

The more you understand what you’re facing, the better. Whether you want to be a great parent or you’re seeking a new career, the Internet is a limitless resource for advice on how to succeed at virtually anything. Learn about your venture, ask others (with experience) for advice, prepare thoroughly, and attack your carefully laid-out plan.

Let our advance worrying become advance thinking and planning.
~ Winston Churchill

Happy Thanksgiving!

Rob Liano
Rock Star Life Coach & Sales Strategist
1.855.832.ROCK (7625)

© Rob Liano and Rock Star Success Coaching, 2013. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Rob Liano and Rock Star Success Coaching with appropriate and specific direction to the original content.

About Rob Liano

The Rock Star Success Coach & Sales Trainer, Rob Liano is a best selling author and a Certified Life Coach empowering others through Personal Development & Professional Achievement!
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